Social media is now a part of our everyday lives. We use it to talk to our friends, family and even our favorite brands. But, have you stopped to think about how the widespread adoption of it, is changing search and online marketing in general? Search results are now becoming more personalized to you, and your social media habits have a lot to do with it. Knowing that and learning how to apply to your own online marketing effort is the wave of the future in search and social.
At this session, experts from Ketchum PR and Search Mojo will outline how to create a social media strategy that includes SEO, thus creating an even more effective online marketing strategy. In addition, our experts will provide insights on where they think search will be in the future.
After Search & Social Integrated - join us at Diagnose Me! a hands-on clinic to evaluate your Social & Search Campaigns to see what else you can do to optimize.
Hands-On Clinic to Evaluate Your Social+Search Campaigns to See if it's Working Properly
We all need a little help with our online presence. Would you like some tactical suggestions on how to increase you influence online and in search? Experts from Ketchum PR and Search Mojo will be hosting a workshop where they will evaluate real life online examples from attendees and provide actionable tips on how to improve: online visibility, website improvements (Technical and Design), ways to improve social traffic, as well as how to better translate your overall business goals into the online space.
On Friday, November 11th, the magical, musical art bike ride called "The Re-Cycle" will roll from BicycleSPACE down to the DC Week closing party. We've been crafting an amazing beast of a bike float out of natural and reused materials to ride with us all week, and on Thursday, we're inviting you to take a gander for yourself. Drop by after work to check out the final stages of construction — and while you’re here, decorate your own ride and/or crown/helmet/top hat. We’ll have all the materials you need to get creative. Just BYO bike/helmet/canvas. Hope to see you there!
When: Thursday, November 10th, 5 – ??PM
Where: Bicycle Space, 459 I Street, NW
We want YOU to help us develop a tool/system/interface/application that helps bring new types of information to underserved individuals who use Twitter (or other social media platforms). It’s our hope that we can add this new tool/system/interface/application to an existing website called BRIDGE (http://www.thebridgeprojectdc.org/), which uses traditional methods of information and resource gathering to support DC’s most vulnerable populations and community based organizations. Though our focus will be on an initial case study of the online homeless, this project will be transferable across domains from politics related to upcoming elections or social movements like the Tea Party and Occupy Wall Street..