DCWEEK 2011 has ended

Monday, November 7 • 2:30pm - 5:30pm
MARKET CONNECTORS: How to use online social tools to grow your business

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Helping business connect to online social tools through the community’s own street team.

Goal: Market Connectors is designed to accelerate adoption of social, mobile and gps tools with small businesses in a localized, community-based setting to increase business.  This workshop will equip micro-entrepreneurs who have  Internet access, with a simple method for earning money by delivering a valuable local service to businesses.

Outcome: Train 12 local entrepreneurs (Street Team) with methods  to equip local businesses with online profiles for their business. Outreach to at least 12 local business owners.  Develop replicable curriculum for quick street team deployment in diverse communities.

Monday, November 7th 2011

How to use online social tools to grow your business

2:30pm - 5:30pm

  • Learn how you can use Internet tools to grow businesses
  • Understand the power of reviews and ratings for businesses
  • Practice creating business profiles

2:30  Introductions. One Economy, history of the idea and outline for the workshop.
3:00  Participant Survey. Get a baseline for the technology capacity of the working group
3:30  Sharing social tools.  Google Place pages, Yelp, Foursquare, Facebook
4:00  The value and business of being an network builder
4:30  Discussion, questions
5:00  Planning the street outreach

Wednesday, November 9th 2011

Street team Market Connectors local outreach

3:00pm - 5:30pm

  • Help local entrepreneurs bring new customers and establish their online identities
  • Learn how to earn money by providing essential web services to others in the neighborhood

3:00  Review and regroup.  
3:30  Street teams small business education activities
5:00  Review reports and findings from local businesses
5:30  Closing


This is a free workshop -  Refreshments will be provided

Monday November 7, 2011 2:30pm - 5:30pm
Far Southeast Family Strengthening Collaborative 2041 MLK Jr Ave, SE Washington, DC 20020

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