DCWEEK 2011 has ended

Thursday, November 10 • 9:30am - 10:30am
Social Media and Analytics

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Is it true that if you can’t measure it, it’s not worth doing? Can you measure social media promotions, communications and influence? As long as organizations put hard dollars towards social media, attention will be focused on measuring the outcome. The need to better understand the value and application of web analytics data and social media measurement is critical for companies that want to compete online.

avatar for Danielle Brigida

Danielle Brigida

Sr. Manager of Social Strategy and Integration, National Wildlife Federation
I'm passionate about using technology to connect people to wildlife and nature.
avatar for Em Hall

Em Hall

Auxiliary Board Member, Em + H Chicago, LLC
Small business owner. PhD student. Law & Order lover. Public transit taker.
avatar for Carie Lewis

Carie Lewis

Dir of Emerging MediaThe Humane Society of the United StatesAs Director of Emerging Media at The Humane Society of the United States, Carie is the lead social media strategist for the nation’s largest and most effective animal welfare organization.

avatar for iStrategyLabs x Tech Cocktail

iStrategyLabs x Tech Cocktail

iStrategy Labs and Tech Cocktail are both DC based companies that are passionate about action. Whether it's building a new product, organizing large groups of people, or hosting a 10K person event - the teams at both companies understand what it takes to take action, motivate others and make things happen. Both... Read More →

Thursday November 10, 2011 9:30am - 10:30am
Artisphere - Ballroom 1101 Wilson Boulevard, Arlington, VA

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