DCWEEK 2011 has ended

Tuesday, November 8 • 10:30am - 12:00pm
The Intersection Between Social Media & Customer Service

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10:30 - 11:00 a.m. Registration and Networking

11:00 - 12:00 p.m. Program

Brands are no longer sitting on the sidelines when it comes to digitally interacting with customers. This Social Media Committee panel discussion will be led by brands that have committed themselves to listen, monitor and respond to their customers’ voices. Attendees will hear from social media leaders from Comcast (and others), and will gain valuable insight into how their companies can benefit from interacting with their customers over social media. Panelists will answer important questions including: 

- What are the benefits, risks and pitfalls of integrating social media tools into customer service activities?

- What are some of the best practices?

- How do you measure the success?

Tuesday November 8, 2011 10:30am - 12:00pm
Wiley Rein LLP 1776 K Street, NW Washington, DC

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